Electrocomponents

Electronics and industrial products provider

The requirement was to shift the perception of the company from a product distributor to a value-added service provider and business partner with an innovative, customer-focused approach. The outcome was based around a an impactful narrative on the theme of ‘Becoming first choice’, bolstered by striking, confident design and some inspiring innovation stories. Effective information design is used to provide a strong overview and ‘fast read’ of the broader investment case for the business.